B2B eCommerce Platform Features for Wholesalers & Distributors
Explore the features included in Premio’s B2B eCommerce platform. From ERP integration and online ordering to product search, pricing, promotions and customer management, Premio gives wholesale and distribution businesses the tools to manage B2B sales online.
Accurate stock and pricing - always.
Real-Time ERP Integration
Connect your B2B eCommerce store with your ERP system and keep key business data in sync. Premio can connect products, customers, pricing, stock and orders between your ERP and online store.
Why it matters:
- Accurate inventory visibility in real time
- Automated order syncing with ERP
- Reduced administrative workload
Order faster, every time.
Simplified B2B Online Store
Give customers a dedicated online ordering experience where they can browse products, check account-specific pricing and stock, place orders and view their order history.
Key benefits:
- 24/7 access for trade customers on desktop or mobile
- Fast re-ordering of frequently purchased items
- Personalised pricing and tailored product lists
- Simplified account and order management
Find exactly what you need, when you need it.
Advanced Search & AI Recommendations
Help customers find products quickly across large catalogues. Premio Search supports product codes, brands, categories, keywords and synonyms, making product discovery easier for B2B buyers
Benefits:
- Quick product discovery for wholesale buyers
- Personalised product suggestions
- Boosts average order value
Get more from your customer data, with AI
AI Sidekick for B2B Sales & Customer Insights
Give your sales and management teams a clearer view of customer activity and sales opportunities. Premio AI Sidekick highlights important customer insights, including customers identified as At Risk, helping your team identify where action may be needed.
Benefits:
- Identify customers that may need attention
- Surface useful customer and sales insights
- Help sales teams prioritise their time
- Make faster, data-led decisions
Ready to see Premio in action?
Book a demo today and discover how our B2B ecommerce platform can simplify wholesale online ordering and increase sales.
Flexible offers, happy customers.
Promotions & Pricing Rules
Show customers the prices that apply to their account. Premio supports customer-specific pricing and pricing rules, helping wholesalers manage different customer agreements through their online store.
Create and manage promotions based on products, customers, brands and dates. Set promotional pricing and offers while keeping control of which customers see them.
Advantages:
- Custom pricing per customer or group
- Automated promotional rules
- Simplified management of special offers
Smarter decisions, faster growth.
Insights & Analytics
See what customers are searching for, viewing and ordering. Premio Insights helps you understand online customer activity, product demand and sales performance.
Why it’s useful:
- Identify products driving revenue
- Monitor customer ordering patterns
- Optimise promotions and stock management
More B2B eCommerce Features for Your Business
Custom Catalogue Builder
Create digital product catalogues using your product information. Catalogue Builder helps you organise products into customer-ready catalogues without having to build them manually from scratch. Learn more →
Storefronts, Microsites & Product Showcases
Create dedicated storefronts and microsites for different products, brands, campaigns or customer groups while managing them through the Premio platform.
Sub-Accounts & Multi-User Management
Give customers access to their own account, orders, pricing and product information. Sub-accounts allow businesses to provide different users with controlled access to the same customer account.
Back-Order & Pre-Order Management
Enable customers to reserve products not yet in stock. Keep orders seamless and predictable, reducing lost sales.
Mobile & Tablet Friendly UI
Trade customers can order anytime, anywhere, with a fully responsive design optimised for mobile and tablet devices.
Order History & Quick-Reorder
Repeat previous orders in seconds using saved lists or one-click reordering—making frequent purchases fast and easy.
Frequently Asked Questions
What features should a B2B eCommerce platform have?
A B2B eCommerce platform should support features such as ERP integration, customer-specific pricing, online ordering, product search, customer accounts, promotions, catalogue management and sales rep ordering. Premio brings these features together in one platform designed for wholesale and distribution.
Can B2B eCommerce integrate with an ERP?
Yes. Premio connects with ERP systems to synchronise information such as products, customers, pricing, stock and orders with the online store.
Can B2B eCommerce support different prices for different customers?
Yes. Premio supports customer-specific pricing, allowing each customer to see the prices and products that apply to their account
Can sales reps use B2B eCommerce software?
Yes. Premio gives sales representatives access to customer information, products, pricing and ordering tools, allowing them to support customers and place orders
Share This Page:
Facebook
Twitter
LinkedIn