CASE STUDY

How Premier Stationery Transformed B2B Ordering with Premio — A Wholesale eCommerce Success Story

Wholesale & Distribution – StationeryERP: EpicorNenagh, Co. Tipperary80+ Employees

CLIENT OVERVIEW

Premier Stationery logo representing a Premio client brand in office supplies and stationery wholesale distribution.

Industry

Wholesale & Distribution – Stationery

Location

Nenagh, Co. Tipperary, Ireland

Company Size

80+ Employees

ERP System

Epicor

About Premier Stationery

Premier Stationery has been supplying retailers with quality stationery since 1978. Today, they’re one of the leading B2B distributors across Ireland and the UK. With a strong reputation for reliability, they supply everything from everyday office essentials to niche items, including branded and own-label ranges, helping retailers stock quality products for their customers 

Pastel stationery supplies neatly organised in a desktop storage caddy | Premio.ie

The Challenge

Premier’s existing B2B eCommerce platform struggled to keep up with the demands of their growing business. Managing complex customer-specific pricing, handling diverse ordering patterns, and keeping pace with a rapidly expanding product catalogue all proved challenging. To move forward, they needed a flexible, scalable platform that could simplify ordering and deliver a better customer experience

How Premio Came to the Rescue

Businessman using Premio B2B eCommerce to view insights, manage customer data, and place online orders.

In 2012, Ger Banaghan, Managing Director of Premier Stationery, recognised the need for a more efficient online ordering system. A simple platform was built with a small Irish tech partner, initially targeting 5% customer adoption—but over 90% of B2B orders moved online within three years.

Seeing the opportunity, Premier acquired the tech company behind the platform in 2020, creating Premio. From 2020–2022, Premio was rebuilt from the ground up, delivering a modern, fast, and fully B2B-focused platform specifically for Wholesale and Distribution.

Key Features

01

Catalogue Builder

Create and manage customer-specific product catalogues with ease.

02

Premio Insights

Real-time analytics and reporting for smarter business decisions.

03

Customer-Specific Products & Price Plans

Tailored product selection and pricing for each customer.

04

Advanced Search

Quickly find products using keywords, SKUs, or product codes.

05

Fast Entry & Fast Reordering

Streamlined ordering and repeat order functionality

06

Customer-Specific Promotions

Targeted offers and promotions for individual customers.

07

Premio Exchange

Real-time ERP integration (Sage, Epicor, Intact) with built-in resilience for seamless syncing

“

Implementing Premio has streamlined many of our daily processes. With everything integrated into our ERP and visible online, we now have fewer errors, faster order processing, and a lot less stress.

GB

Ger Banaghan

Managing Director, Premier Stationery

The Results

The launch of Premio brought transformative results for Premier Stationery, streamlining their B2B ordering process and improving both customer and internal experiences. Key outcomes included:

Epicor

Fully integrated

No manual re-entry

90%

Orders moved online within three years of launch

95%

Customer adoption

Shortly after go-live

Pricing

Complex pricing and catalogues handled automatically

  • High Customer Adoption — 95% of customers were using the platform shortly after launch, quickly embracing the new system.
  • Faster, Simpler Ordering — Intuitive navigation and advanced search made finding and purchasing products quicker and easier.
  • Reduced Errors — Real-time integration with back-office systems minimised mistakes and improved order accuracy.
  • Empowered Internal Teams — Staff could focus on customer service and strategic initiatives instead of manual order corrections and admin tasks.
  • Scalable Growth — The platform’s flexibility ensures it can support Premier Stationery’s ongoing expansion.

Learn More

For the full story of how Premio was built by wholesalers for wholesalers, read here:
Read the Full Premio Story

THE PLATFORM IN ACTION

Screenshots from the Premier Stationery Platform

Screenshot of the New Products category on the Premio platform, displaying recently added products available to customers.
Screenshot of the My Lists feature in the Premio platform, allowing customers and sales reps to create and share product lists.
Screenshot of a product page on the Premio platform showing product information, pricing and ordering options.
Screenshot of the Premio platform showing store locations with opening hours, contact details and an interactive map.

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